Are BDSers being played for fools?

BDS is on the verge of scoring yet another spectacular failure, this time at the Davis Food Co-op where Co-op members and the Jewish community have worked together to help the Co-op’s leadership understand the true agenda behind a group of boycott partisans trying to put the decision of who can buy what at the store to a vote. I won’t jinx this cause before final decisions are made next week, but suffice to say things are looking no better for boycott advocates today than they did last year when Trader Joe’s gave BDS the brush off.

I’ve commented before on how the lack of actual success after a decade of BDS activity has left divestment advocates with a challenge on how to create and sustain a feeling of momentum. While BDS has proven an effective means of social bonding among anti-Israel activists, years of failures and reversals leave the BDS boosters/boasters with a serious credibility gap that needs to be filled by something.

Their most recent answer when challenged to demonstrate the success of their “movement” (which, on the surface seems to careen between ineffective and catastrophic) is to highlight the response of Israel’s supporters to their project.

I’ve recently highlighted how BDS is now on the national agenda of Jewish Community Relations Councils nationwide, and the issue of boycotts and divestment has even managed to unite vast swarths of the Jewish political world, with everyone from J-Street on the Left to ZOA on the Right condemning BDS as a militant propaganda campaign antithetical to peace.

Add to this a recent effort by high-level Israel advocates and activists to make the fight against BDS a global priority and the BDSers storyline becomes compelling: “Forget about our failures to date. For if so many of Israel’s supporters are taking us seriously, then they must recognize us as a serious threat.”

Now this assertion has some surface credibility, although it can also be seen as a tactical attempt to get the opponents of BDS to unilaterally disarm with an argument that says “standing up to divestment only makes the movement stronger” (at best, an unproven assertion that leaves Israel advocates with only one alternative: don’t fight back and risk “blowback,” leaving the field entirely to Israel’s critics).

But there are other explanations as to why anti-BDS fervor seems to be gaining so much momentum that should be considered possible alternatives to the somewhat self-serving “you’re fighting against us proves we’re winning” divestnik storyline. For example:

* If you recall, the first wave of divestment activities in 2001-2004 (which included divestment petitions at many universities and actual divestment votes at Mainline Protestant churches) caught Israel supporters largely off guard. Given this, the recent level of response to current BDS efforts is an understandable example of “Fool me once, shame on you. Fool me twice, shame on me.”

* In a mirror image of the BDSers own claims of cause and effect, the fact that anti-Israel activists have made boycott and divestment such a high priority understandably invited an adequate response from critics.

* Given the historic precedent, Jews are understandably appalled at the notion of boycotts directed against their fellow Jews and thus see the battle against BDS as a moral issue, regardless of whether divestment represents an actual threat.

* Boycotts (particularly academic and product boycotts) and divestment have proven to be enormously unpopular with general public, even among those indifferent or hostile to the Jewish state. Which makes the fight against BDS a winning cause, one which even the most risk-averse are willing to join.

As a final (and purely speculative) theory regarding the origins of anti-BDS momentum in recent months; what if the organized Jewish community – seeing how lame BDS has been and how easily it is defeated – secretly want Israel’s opponents to continue to embrace this tactic for another decade or three? In which case, the recent mainstreaming of the fight against boycott, divestment and sanctions is really a ruse, designed to make BDS activists think they’re successful so that they will continue to waste more and more time doubling down on a strategy that has proven to be so disastrous to them and so successful to us.

Given that this blog is being read by at least one BDS activist (who enlightened the comments section recently with the eloquent retort “GO BDS!!!” written in all caps), the divestniks can take away from this posting a simple but important question: are the Jews playing you for suckers?

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